Extent: | Online-Ressource (41 S., 334.02 KB) graph. Darst. |
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Series: | Tuck School of Business working paper / Tuck School of Business at Dartmouth. - Hanover, NH, ZDB-ID 2452634-4. - Vol. 2009-65 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
Language: | English |
Notes: | Systemvoraussetzungen: Acrobat Reader |
Other identifiers: | 10.2139/ssrn.1462336 [DOI] |
Classification: | M31 - Marketing ; M37 - Advertising ; L82 - Entertainment; Media (Performing Arts, Visual Arts, Broadcasting, Publishing, etc.) ; D80 - Information and Uncertainty. General ; C51 - Model Construction and Estimation ; C33 - Models with Panel Data |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003930537