The effect of computer anxiety on price value trade-off in the on-line environment
| Year of publication: |
2003
|
|---|---|
| Authors: | Suri, Rajneesh ; Lee, Julie Anne ; Manchanda, Rajesh V. ; Monroe, Kent B. |
| Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 20.2003, 6, p. 515-536
|