The effect of implicit service guarantees on business performance
| Year of publication: |
2013
|
|---|---|
| Authors: | Shin, Hyunju ; Ellinger, Alexander E. |
| Published in: |
The journal of services marketing. - Bradford : Emerald, ISSN 0887-6045, ZDB-ID 10271405. - Vol. 27.2013, 6 (6.9.), p. 431-442
|