The effect of knowledge acquisition from social media on competitive intelligence process : the mediating role of absorptive capacity
Harun Mirac Gunes and Leyla Ozer
Year of publication: |
2024
|
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Authors: | Gunes, Harun Mirac ; Ozer, Leyla |
Subject: | Absorptive capacity | Competitive intelligence | High-tech companies | Knowledge acquisition from social media | Knowledge management | Marketing intelligence | Wissensmanagement | Social Web | Social web | Wissenstransfer | Knowledge transfer | Wettbewerbsanalyse | Competitive analysis | Absorption | Hochtechnologie | High technology | Lernende Organisation | Learning organization | Unternehmenserfolg | Firm performance | Wettbewerbsvorteil | Competitive advantage |
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