The effect of recovery locus attributions and service failure severity on word-of-mouth and repurchase behaviors in the hospitality industry
Scott R. Swanson; Maxwell K. Hsu
| Year of publication: |
2011
|
|---|---|
| Authors: | Swanson, Scott R. ; Hsu, Maxwell K. |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 35.2011, 4, p. 511-529
|
| Subject: | Dienstleistungsqualität | Service quality | Gastgewerbe | Hospitality industry | Kundenzufriedenheit | Customer satisfaction | Informationsverbreitung | Information dissemination | Virales Marketing | Viral marketing | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009385341