The effect of shipping fee structure on consumers’ online evaluations and choice
| Year of publication: |
2012
|
|---|---|
| Authors: | Koukova, Nevena T. ; Srivastava, Joydeep ; Steul-Fischer, Martina |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 40.2012, 6, p. 759-771
|