The effect of synchronizing consumers' diurnal preferences with time of response on data reliability
Jacob Hornik; Aner Tal
| Year of publication: |
2010
|
|---|---|
| Authors: | Hornik, Jacob ; Tal, Aner |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 21.2010, 1, p. 1-15
|
| Subject: | Marktforschung | Market research | Kundenanalyse | Customer analysis | Lebensstil | Lifestyle | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003956296