The effect of utilitarian website features on online Saudi Arabia consumers loyalty in the case of online flight booking
Afshan Azam
| Year of publication: |
October-December 2016
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| Authors: | Azam, Afshan |
| Published in: |
International journal of e-business research : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1548-1131, ZDB-ID 2201735-5. - Vol. 12.2016, 4, p. 57-75
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| Subject: | Affective Commitment | Calculative Commitment | Customer Loyalty | E-commerce | Flight Booking | Structural Equation Modeling | Utilitarian Features | Website Features | Website | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Saudi-Arabien | Saudi Arabia | Online-Handel | Online retailing | Electronic Commerce | Utilitarismus | Utilitarianism | Strukturgleichungsmodell | Structural equation model | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/IJEBR.2016100104 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011613111