The Effect of Relational Constructs on Customer Referrals and Number of Services Purchased From a Multiservice Provider: Does Age of Relationship Matter?
| Year of publication: |
2002
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|---|---|
| Authors: | Verhoef, Peter C. ; Franses, Philip Hans ; Hoekstra, Janny C. |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 30.2002, 3, p. 202-216
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