The effects of distributive, procedural, and interactional justice on customer retention : an empirical investigation in the mobile telecom industry in Tunisia
Year of publication: |
July 2017
|
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Authors: | Ammari, Nedra Bahri ; Bilgihan, Anil |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 37.2017, p. 89-100
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Subject: | Mobile phone service | Loyalty programs | Distributive justice | Procedural justice | Interactional justice | Retention | SEM | Gerechtigkeit | Justice | Mobilkommunikation | Mobile communications | Beziehungsmarketing | Relationship marketing | Telekommunikationssektor | Telecommunications industry | Mobiltelefon | Mobile phone | Verteilungsgerechtigkeit | Tunesien | Tunisia | Kundenzufriedenheit | Customer satisfaction |
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