The effects of customer participation in co-created service recovery

Beibei Dong; Kenneth R. Evans; Shaoming Zou

Year of publication:	2008
Authors:	Dong, Beibei ; Evans, Kenneth R. ; Zou, Shaoming
Published in:	Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 36.2008, 1, p. 123-137
Subject:	Auftragsfertigung \| Make-to-order \| Dienstleistungsmarketing \| Services marketing \| Kundenwert \| Customer value

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