The effects of ethical framing on consumer price perceptions
Nancy Stanforth and William Hauck
| Year of publication: |
2010
|
|---|---|
| Authors: | Stanforth, Nancy ; Hauck, William |
| Published in: |
Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 14.2010, 4, p. 615-623
|
| Subject: | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Kosmetik | Cosmetics | Öko-Produkt | Sustainable product | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008699345