The effects of implicit team identification (iTeam ID) on revisit and WOM intentions : a moderated mediation of emotions and flow
Yonghwan Chang, Daniel L. Wann, Yuhei Inoue
| Year of publication: |
July 2018
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| Authors: | Chang, Yonghwan ; Wann, Daniel L. ; Inoue, Yuhei |
| Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 32.2018, 4, p. 334-347
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| Subject: | happiness | implicit association test | negative emotions | spectator sports | unconscious cognition | Emotion | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Arbeitsgruppe | Team | Persönlichkeitspsychologie | Personality psychology | Sport | Sports | Zufriedenheit | Satisfaction | Sportmarketing | Sports marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1123/jsm.2017-0249 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011920109