The ethical profile of global marketing negotiators
Year of publication: |
April 2016
|
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Authors: | Khatib, Jamal A. al- ; Al-Habib, Mohammed I. ; Bogari, Naima ; Salamah, Najah Hassan |
Published in: |
Business ethics : a European review. - Chichester : John Wiley & Sons Ltd, ISSN 0962-8770, ZDB-ID 1150887-5. - Vol. 25.2016, 2, p. 172-186
|
Subject: | Marketingmanagement | Marketing management | Verhandlungstechnik | Negotiation techniques | Unternehmensethik | Business ethics | Globalisierung | Globalization |
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