The impact of Artificial Intelligence-driven recommendation on customer experience in e-retailing
Year of publication: |
2022
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Authors: | Patnaik, Priyadarsini |
Published in: |
Artificial intelligence and digital diversity inclusiveness in corporate restructuring. - New York : Nova Science Publishers, ISBN 978-1-68507-786-0. - 2022, p. 253-275
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Subject: | AI | RA | customer experience | customer convenience | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Künstliche Intelligenz | Artificial intelligence | Personalisierung | Personalization | Einzelhandel | Retail trade |
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