The impact of blockchain technology on the online purchase behavior of green agricultural products
Hua Liu, Ruili Ma, Guangyao He, Abdesslam Lamrabet, Shaoling Fu
Year of publication: |
2023
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Authors: | Liu, Hua ; Ma, Ruili ; He, Guangyao ; Lamrabet, Abdesslam ; Fu, Shaoling |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 74.2023, p. 1-10
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Subject: | Blockchain technology | Transparency | Green agricultural products | Digital trust | Swift trust | Impulse buying | Blockchain | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Agrartechnik | Agricultural technology | Agrarproduktion | Agricultural production | Digitalisierung | Digitization |
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