The impact of e-service quality and ease of use of e-customer relationship management : a study of mobile phone services in Jordan
Bilal Ali Yaseen Al-Nassar
| Year of publication: |
2021
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|---|---|
| Authors: | Al-nassar, Bilal Ali Yaseen |
| Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1750-0672, ZDB-ID 2447880-5. - Vol. 13.2021, 2, p. 146-165
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| Subject: | e-CRM | e-CRM performance | e-customer relationship management | e-service quality | ease of use | EOU | ESQ | FIC | food industry companies | Jordan | TAM | technology acceptance model | Beziehungsmarketing | Relationship marketing | Jordanien | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce | Innovationsakzeptanz | Innovation adoption | Mobiltelefon | Mobile phone | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Ernährungsindustrie | Food industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJECRM.2021.120345 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012939797