The impact of ethnicity on luxury perception : the case of Singapore’s Generation Y
Year of publication: |
2016
|
---|---|
Authors: | Timperio, Giuseppe ; Tan, Kay Chuan ; Fratocchi, Luciano ; Pace, Stefano |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 28.2016, 2, p. 217-233
|
Subject: | Singapore | Ethnic groups | Consumer behaviour | Generation Y | Luxury consumption | Luxury value perception | Singapur | Konsumentenverhalten | Ethnische Gruppe | Ethnic group | Luxusgüter | Luxury goods | Wahrnehmung | Perception |
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