The impact of green experience on customer satisfaction : evidence from TripAdvisor
Year of publication: |
2017
|
---|---|
Authors: | Yu, Yixiu ; Li, Xu ; Jai, Tun-Min Catherine |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 5, p. 1340-1361
|
Subject: | Content analysis | Customer satisfaction | TripAdvisor | Online reviews | Green hotels | Green experiences | Kundenzufriedenheit | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Öko-Marketing | Green marketing | Dienstleistungsqualität | Service quality | Virales Marketing | Viral marketing |
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