The impact of product defect severity and product attachment on consumer negative emotions
Jiuchang Wei, Ming Jiang, Yi-Na Li, Wenjing Li, James A. Mead
| Year of publication: |
2023
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|---|---|
| Authors: | Wei, Jiuchang ; Jiang, Ming ; Li, Yi-Na ; Li, Wenjing ; Mead, James A. |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 40.2023, 5, p. 1026-1042
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| Subject: | defect severity | negative emotions | object attachment | product expectations | Emotion | Konsumentenverhalten | Consumer behaviour | Produktivität | Productivity |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.21778 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014291693