The Impact of the Internet on Advertising Markets for News Media
Year of publication: |
September 2013
|
---|---|
Authors: | Athey, Susan |
Other Persons: | Calvano, Emilio (contributor) ; Gans, Joshua (contributor) |
Institutions: | National Bureau of Economic Research (contributor) |
Publisher: |
Cambridge, Mass : National Bureau of Economic Research |
Subject: | Theorie | Theory | Werbung | Advertising | Online-Marketing | Internet marketing | Wettbewerb | Competition | Pressemarkt | Press market | Printwerbung | Print advertising | Markt | Market | Digitale Plattform | Digital platform |
Extent: | 1 Online-Ressource |
---|---|
Series: | NBER working paper series ; no. w19419 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Mode of access: World Wide Web System requirements: Adobe [Acrobat] Reader required for PDF files Hardcopy version available to institutional subscribers. |
Other identifiers: | 10.3386/w19419 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
The impact of the internet on advertising markets for news media
Athey, Susan, (2013)
-
The Impact of the Internet on Advertising Markets for News Media
Athey, Susan, (2014)
-
"Platform mergers: lessons from a case in the digital tv market"
Ivaldi, Marc, (2020)
- More ...
-
The Impact of the Internet on Advertising Markets for News Media
Athey, Susan, (2013)
-
The impact of consumer multi-homing on advertising markets and media competition
Athey, Susan, (2018)
-
The impact of the internet on advertising markets for news media
Athey, Susan, (2013)
- More ...