The importance of technological trends and how to exploit them for business excellence
Year of publication: |
2014
|
---|---|
Authors: | Uhl, Axel ; Born, Matthias ; Koschmider, Agnes ; Janasz, Tomasz |
Published in: |
Digital enterprise transformation : a business-driven approach to leveraging Innovative IT. - Farnham, Surrey [u.a] : Gower Publishing, ISBN 978-1-4724-4854-5. - 2014, p. 1-25
|
Subject: | Social Web | Social web | Online-Marketing | Internet marketing | Cloud Computing | Cloud computing | Organisatorischer Wandel | Organizational change | Kundenbindung | Customer retention | Qualitätsmanagement | Quality management |
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