The innovative lean enterprise : using the principles of lean to create and deliver innovation to customers
Anthony Sgroi, Jr
| Year of publication: |
c 2014
|
|---|---|
| Authors: | Sgroi, Anthony |
| Publisher: |
Boca Raton, Fla. [u.a.] : CRC Press |
| Subject: | Produktentwicklung | New product development | Lean Management | Lean management | Beziehungsmarketing | Relationship marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXIII, 292 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes bibliographical references and index Visual strategy -- Understanding the current state -- Opportunity identification -- Idea generation -- Delivering profitable innovation to targeted customers -- Barriers to imitation -- Ranking offerings -- The strategy transformation process -- Strategy transformation example -- Alignment and position statements. |
| ISBN: | 978-1-4822-0390-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010191558