The last picture show? : timing and order of movie distribution channels
Thorsten Hennig-Thurau; Victor Henning; Felix Eggers; Mark B. Houston & Mark B. Houston
| Year of publication: |
2007
|
|---|---|
| Authors: | Hennig-Thurau, Thorsten ; Henning, Victor ; Sattler, Henrik ; Eggers, Felix ; Houston, Mark B. |
| Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 71.2007, 4, p. 63-83
|
| Subject: | Filmwirtschaft | Film industry | Vertriebsweg | Distribution channel | Einnahmen | Revenue | Conjoint-Analyse | Conjoint analysis | USA | United States | Japan | Deutschland | Germany |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003564871