The longer long tail : how endless choice is creating unlimited demand
Year of publication: |
2009 ; updated and expanded ed.
|
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Authors: | Anderson, Chris |
Publisher: |
London : Random House Business |
Subject: | Internet | Electronic Commerce | E-commerce | Technischer Fortschritt | Technological change | Marketing | Nischenstrategie | Niche marketing strategy | Nachfrage | Demand | Welt | World |
Description of contents: | Table of Contents [gbv.de] |
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The long tail : how endless choice is creating unlimited demand
Anderson, Chris, (2007)
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The long tail : Nischenprodukte statt Massenmarkt ; das Geschäft der Zukunft
Anderson, Chris, (2009)
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How Digital Communication Technology Shapes Markets : Redefining Competition, Building Cooperation
Bhatt, Swati, (2017)
- More ...
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The longer long tail : how endless choice is creating unlimited demand
Anderson, Chris, (2009)
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Free : the future of a radical price
Anderson, Chris, (2009)
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The long tail : why the future of business is selling less of more
Anderson, Chris, (2006)
- More ...