The managerial path to return on quality : how individual and collective belief systems evolve in the firm ; Report No. 04-107
Christine Moorman; Roland T. Rust and Peter R. Dickson
| Year of publication: |
2004
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|---|---|
| Authors: | Moorman, Christine ; Rust, Roland T. ; Dickson, Peter R. |
| Published in: |
MSI reports : working paper series. - Cambridge, Mass, ISSN 1545-505X, ZDB-ID 21271744. - 2004, 2, p. 3-24
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| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009893417