The moderating effects of prior trust on consumer responses to firm failures
Year of publication: |
2021
|
---|---|
Authors: | Raju, Sekar ; Rajagopal, Priyali ; Murdock, Mitchel R. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 122.2021, p. 24-37
|
Subject: | Competence failures | Ethical failures | Perceived future failure likelihood | Trust | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Unternehmensethik | Business ethics | Insolvenz | Insolvency |
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