The moderating role of individualism/collectivism and materialism : an application of the theory of planned behavior (TPB) in halal food purchasing
Afzaal Ali, Mehkar Sherwani, Adnan Ali, Zeeshan Ali, and Shahid Sherwani
| Year of publication: |
2020
|
|---|---|
| Authors: | Ali, Afzaal ; Sherwani, Mehkar ; Ali, Adnan ; Ali, Zeeshan ; Sherwani, Shahid |
| Subject: | China | Germany | halal food | Individualism/collectivism | materialism | TPB | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Deutschland | Lebensmittel | Food | Ernährungsindustrie | Food industry |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10454446.2020.1846148 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012423470