The olfactory experience (in retail) scale : construction, validation and generalization
Subhadip Roy and Priyanka Singh
| Year of publication: |
2023
|
|---|---|
| Authors: | Roy, Subhadip ; Singh, Priyanka |
| Subject: | Consumer outcomes | OEX scale | Olfactory experience | Scale development | Structural equation modeling | Konsumentenverhalten | Consumer behaviour | Strukturgleichungsmodell | Structural equation model | Messung | Measurement | Experiment | Einzelhandel | Retail trade | Marktforschung | Market research |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JOSM-05-2021-0173 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014337975