The optimal sales format for green products considering downstream investment
Jing Wang, Yingchen Yan, Huibin Du and Ruiqing Zhao
| Year of publication: |
2020
|
|---|---|
| Authors: | Wang, Jing ; Yan, Yingchen ; Du, Huibin ; Zhao, Ruiqing |
| Subject: | dual-channel | green production investment | green supply chain | online channel format selection | Lieferkette | Supply chain | Öko-Produkt | Sustainable product | Umweltmanagement | Environmental management | Vertriebsweg | Distribution channel | Investition | Investment | Öko-Marketing | Green marketing | Nachhaltigkeit | Sustainability |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/00207543.2019.1612963 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012194045