The propensity to continue internationalization : a study of entrepreneurial decision-making in Australian service firms
Year of publication: |
2009
|
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Authors: | Pauwels, Pieter ; Patterson, Paul G. ; Ruyter, Ko de ; Wetzels, Martin |
Published in: |
New challenges to international marketing ; 20. - London [u.a.] : Emarald, ISBN 978-1-84855-468-9. - 2009, p. 11-36
|
Subject: | Entscheidung | Decision | Entrepreneurship | Entrepreneurship approach | Dienstleistungssektor | Service industry | Globalisierung | Globalization | Australien | Australia |
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