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The rise of the non-fungible token (NFT) market in Turkey : the effect of social media interaction and the need for uniqueness on NFT purchase intention

İbrahim Halil Efendioğlu
Year of publication:
2023
Authors: Efendioğlu, İbrahim Halil
Subject: need for uniqueness | nft | nft marketing | non-fungible token | social media interaction | Social Web | Social web | Türkei | Turkey | Konsumentenverhalten | Consumer behaviour
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