The road to consumer forgiveness is paved with money or apology? : the roles of empathy and power in service recovery
Year of publication: |
2020
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Authors: | Wei, Chuang ; Liu, Maggie Wenjing ; Keh, Hean Tat |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 118.2020, p. 321-334
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Subject: | Consumer forgiveness | Empathy toward firms | Perceived fairness | Power | Service failure | Service recovery | Emotion | Beschwerdemanagement | Complaint management | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Gerechtigkeit | Justice | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing |
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