The strategic management of events for destination marketing
Year of publication: |
2019
|
---|---|
Authors: | Capriello, Antonella |
Published in: |
Tourism planning and destination marketing. - Bingley, UK : Emerald Publishing, ISBN 978-1-78756-292-9. - 2019, p. 221-237
|
Subject: | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Strategisches Management | Strategic management |
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