The use of gamification mechanics to increase employee and user engagement in participative healthcare services : a study of two cases
Year of publication: |
2017
|
---|---|
Authors: | Hammedi, Wafa ; Leclerq, Thomas ; Riel, Allard C. R. van |
Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 2491767-9. - Vol. 28.2017, 4, p. 640-661
|
Subject: | Healthcare | Engagement | Transformative service research | Gamification | Gesundheitswesen | Health care system | Gesundheitsversorgung | Health care | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Kundenintegration | Customer integration |
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