The value creation scale of supplier-distibutor relationship in international markets
Year of publication: |
2015
|
---|---|
Authors: | Lai, Chi-Shiun ; Chan, Delphine Ya-Chu ; Yang, Chin-Fang ; Hsu, Wei-Chun |
Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 30.2015, 2, p. 171-181
|
Subject: | Relationship management | Supplier relations | Buyer-seller relationships | Measurement | Business-to-Business marketing | Value creation | Operating performance | Exploratory factor analysis | Betriebliche Wertschöpfung | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Beziehungsmarketing | Relationship marketing | Performance-Messung | Performance measurement | Faktorenanalyse | Factor analysis |
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