The war for talent? : the relevance of employer branding in job advertisements for becoming an employer of choice
Wim J. L. Elving; Jorinde J. C. Westhoff; Kalta Meeusen; Jan-Willem Schoonderbeek
| Year of publication: |
2013
|
|---|---|
| Authors: | Elving, Wim J. L. ; Westhoff, Jorinde J. C. ; Meeusen, Kalta ; Schoonderbeek, Jan-Willem |
| Published in: |
The journal of brand management : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1350-231X, ZDB-ID 2098132-6. - Vol. 20.2012/13, 5, p. 355-373
|
| Subject: | Personalmarketing | HR marketing | Anforderungsprofil | Occupational profile | Niederlande | Netherlands |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009741815