Time to pay attention to attention : using attention-based process traces to better understand consumer decision-making
Milica Mormann, Tom Griffiths, Chris Janiszewski, J. Edward Russo, Anocha Aribarg, Nathaniel J.S. Ashby, Rajesh Bagchi, Sudeep Bhatia, Aleksandra Kovacheva, Martin Meissner, Kellen J. Mrkva
| Year of publication: |
2020
|
|---|---|
| Authors: | Mormann, Milica ; Griffiths, Tom ; Janiszewski, Chris A. ; Russo, J. E. ; Aribarg, Anocha ; Ashby, Nathan ; Bagchi, Rajesh ; Bhatia, Sudeep ; Kovacheva, Aleksandra ; Meißner, Martin ; Mrkva, Kellen J. |
| Subject: | Attention | Choice | Consumer | Decision-making | Evidence accumulation models | Process tracing | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Wahrnehmung | Perception |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper |
| Language: | English |
| Other identifiers: | 10.1007/s11002-020-09520-0 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012417692