To adapt or to standardize? : cross-market green product design under parallel importation impact
Year of publication: |
2023
|
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Authors: | Wang, Min ; Huang, Hongfu ; Liu, Feng |
Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 174.2023, p. 1-19
|
Subject: | Green product design | Adaptation/standardization | Parallel importation | Consumer environmental awareness | Öko-Produkt | Sustainable product | Produktgestaltung | Product design | Öko-Marketing | Green marketing | Umweltbewusstsein | Environmental consciousness | Grauer Markt | Grey market | Konsumentenverhalten | Consumer behaviour | Standardisierung | Standardization |
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