To think or not to think: The effect of cognitive deliberation on the influence of injunctive versus descriptive social norms
Year of publication: |
2011
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Authors: | Melnyk, Vladimir ; Herpen, Erica van ; Fischer, Arnout R.H. ; van Trijp, Hans C.M. |
Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 28.2011, 7, p. 709-730
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