Tourists' experiential value co-creation through online social contacts : customer-dominant logic perspective
Year of publication: |
2020
|
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Authors: | Fan, Daisy X. F. ; Hsu, Cathy H. C. ; Lin, Bingna |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 108.2020, p. 163-173
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Subject: | Customer-dominant logic | Efficiency value | Intrinsic/extrinsic enjoyment value | Logistics value | Online experiential value co-creation | Kundenwert | Customer value | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Beziehungsmarketing | Relationship marketing | Social Web | Social web |
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