Toward service recovery strategies : the role of consumer-organization relationship norms
Year of publication: |
2016
|
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Authors: | Hur, Jungyun ; Jang, Soocheong (Shawn) |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 30.2016, 7, p. 724-735
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Subject: | Service recovery | Exchange relationship | Communal relationship | Relationship norms | Social relationship theory | Beziehungsmarketing | Relationship marketing | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Lieferantenmanagement | Supplier relationship management | Soziale Beziehungen | Social relations | Soziale Norm | Social norm | Vertrauen | Confidence |
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