Towards an understanding of banks' use of the internet in relationship management
by Mark Durkin and Barry Howcroft
| Year of publication: |
2001
|
|---|---|
| Authors: | Durkin, Mark ; Howcroft, Barry |
| Publisher: |
Loughborough : Univ. Banking Centre |
| Subject: | Internet | Bank | Beziehungsmarketing | Relationship marketing | Electronic Banking | Electronic banking | Electronic Commerce | E-commerce |
| Extent: | 19 S |
|---|---|
| Series: | LUBC research paper. - Loughborough : Univ., ZDB-ID 1399219-3. - Vol. 150/01 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 16 - 18 |
| ISBN: | 1-899275-74-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001648826