Tradeoffs between price and quality : how a value index affects preference formation
Elizabeth H. Creyer and William T. Ross, Jr
| Year of publication: |
1997
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|---|---|
| Authors: | Creyer, Elizabeth H. |
| Other Persons: | Ross, William T. (contributor) |
| Published in: |
Journal of consumer affairs : official publication of the American Council on Consumer Interests. - Malden, Mass. : Wiley, ISSN 0022-0078, ZDB-ID 701093-X. - Vol. 31.1997, 2, p. 280-302
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| Subject: | Konsumentenverhalten | Consumer behaviour | Preis | Price | Produktqualität | Product quality | Index | Index number | Experiment | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001230098