Trust and satisfaction, two stepping stones for successful e-commerce relationships : a longitudinal exploration
Year of publication: |
2009
|
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Authors: | Kim, Dan J. ; Ferrin, Donald L. ; Rao, H. Raghav |
Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 20.2009, 2, p. 237-257
|
Subject: | Electronic Commerce | E-commerce | Vertrauen | Confidence | Lieferantenmanagement | Supplier relationship management | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Zufriedenheit | Satisfaction | Erfolgsfaktor | Success factor |
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