Trust considerations on attitudes towards online purchasing : the moderating effect of privacy and security concerns
Year of publication: |
2010
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Authors: | McCole, Patrick ; Ramsey, Elaine ; Williams, John |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 63.2010, 9/10, p. 1018-1024
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Subject: | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Vertrauen | Confidence | Online-Handel | Online retailing | Datensicherheit | Data security | Electronic Commerce | E-commerce |
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