Understanding consumers in-store behavior : the dual role of episode-specific motive adjustment and motive selection
Soumya Mukhopadhyay, Akshaya Vijayalakshmi, Shailendra P. Jain
| Year of publication: |
2023
|
|---|---|
| Authors: | Mukhopadhyay, Soumya ; Vijayalakshmi, Akshaya ; Jain, Shailendra Pratap |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 99.2023, 3, p. 460-479
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| Subject: | In-store behavior | Indian retail | Instrumental & experiential motivation | Intrinsic & extrinsic cues | Motivation | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Indien | India | Leistungsmotivation | Work motivation | Ladengestaltung | Store design |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2023.08.004 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014461665