Understanding salespeople's learning experiences through blogging : a social learning approach
Minna Rollins; David Nickell; Jack Wei
| Year of publication: |
2014
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|---|---|
| Authors: | Rollins, Minna ; Nickell, David ; Wei, Jack |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 43.2014, 6, p. 1063-1069
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| Subject: | Blogging | Salesforce | Netnography | Social learning theory | Social media | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Verkaufspersonal | Salespeople | Lernen | Learning | Lernprozess | Learning process | Lernpsychologie | Learning psychology | Soziale Beziehungen | Social relations | Soziales Netzwerk | Social network | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010410584