Understanding the spillover effects of channel reward on observers' commitment : the mediating role of envy
Fue Zeng, Yunjia Chi, Zhenxin Xiao, Maggie Chuoyan Dong
| Year of publication: |
2021
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|---|---|
| Authors: | Zeng, Fue ; Chi, Yunjia ; Xiao, Zhenxin ; Dong, Maggie Chuoyan |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 93.2021, p. 650-660
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| Subject: | Commitment | Envy | Marketing channels | Reward | Social comparison theory | Spillover effects | Spillover-Effekt | Spillover effect | Vertriebsweg | Distribution channel | Mitarbeiterbindung | Employee retention | Neid |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2019.01.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012501981