Understanding word responses in competitive dynamics
He Gao, Tieying Yu, Albert A. Cannella, Jr.
| Year of publication: |
January 2017
|
|---|---|
| Authors: | Gao, He ; Yu, Tieying ; Cannella, Albert A. <Jr.> |
| Published in: |
The Academy of Management review : AMR. - Valhalla, NY : Academy of Management, ISSN 0363-7425, ZDB-ID 196768-X. - Vol. 42.2017, 1, p. 129-144
|
| Subject: | Wettbewerbsstrategie | Competitive strategy | Öffentlichkeitsarbeit | Public relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5465/amr.2014.0211 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011637708